360 Paper Water Bottles

Have you ever felt a nagging of your conscience when you had a sip of water from your plastic water bottle or when you had a chance to see the dustbins at a scenic spot flooded with these? If your answer is yes! Read on and be delighted.

The environment that we share has been affected and we are the major culprits. In answer to the plastic water bottles, the paper water bottle emerges as an eco – product made of recycled material. They aim at decreasing the usage of these plastic bottles and an increased usage of these will lead to a cleaner environment. Americans throw 60 million plastic bottles on an average per day. Statistics claim only that 14% of them are recycled. So, the rest of it ends on the earth as litter. According to National Association for Pet Container Resources (NAPCOR), 2.7 million tons of plastic PET bottles hit the shelves in the U.S and four fifth of it went into landfills. In the name of cleanliness and purity, we have managed to increase the garbage.

A clear examination of the above implies that the organization ‘Brand Image’ has taken into account the issues of the environment and the bottling companies. Their solution is the ‘360 paper water bottle’ which is a sustainable, innovative and eco-friendly solution.

They have utilized sheet stocks made from bamboo, palm leaves and other plants. When these sheets are pressed into two halves, a highly degradable micro thin poly-lactic acid (PLA) film forms and this creates as a barrier and prevents spillage. The bottle comes with a plug to seal the bottle. When this is removed, the torn paper is tethered to act as a cap. They are die stamped together and therefore eliminating the usage of a six-pack carrier. Natural dyes add color to these bottles and also allow company graphics to be embossed upon. The paper board tag is a further space for marketing the brand. The eco-boards act as pallets and shipping containers.

The advantages of these products are:

Safe and user-friendly

Resealable cap for protecting the contents

6 packs made of recycled material

Ecoboard shipping containers

Natural dyes for a warm and colorful appeal

Companies that bottle water, fruit drinks, soft drinks and even beer will need to act upon. Their decisions and further actions will help eliminate a huge amount of plastic material from our planet. We need a win-win not just for the companies and the consumers but also Earth, our planet. The organizations must become responsible and accountable.

Brand Image is an international design agency aiming at revamping the innovation process through a responsibly designed product. Their product is fortified as a brand at all levels like strategy, usage and differentiation. They aim at delighting the manufacturer and the consumer in a responsible manner. They have challenged the usual norms in producing a plastic water bottle at all levels and have come up with a 360 degree solution, an extremely radical one at that.

Tagged as: Bottles, Paper, Water