The Art of Living Enters Strategic Partnership with the American Society of Travel Agents

September 5, 2009, Coral Springs, FL – The Art of Living with Marilu Henner has entered into a strategic partnership with the American Society of Travel Agents (ASTA) to expand education on the travel industry through quality television programming.  
As leaders in the educational television genre, The Art of Living is working with ASTA, the world’s largest association of travel professionals, to provide viewers across the country with expert-based information related to travel trends, corporate travel, leisure travel, and the industry’s latest development, green travel.  
“The industry is rapidly evolving as travel has become an everyday part of life, whether for a corporate meeting across the country or a family vacation to a nearby city,” said Jim Nicholas, Vice President of Production for The Art of Living.  “The opportunity to collaborate with a recognized leader in the field, and gain access to some of the leading experts in the industry, will help us to further educate and inform our viewers on important issues in the travel industry today.”  
“ASTA is pleased to be working with The Art of Living to promote the importance of travel agents. Education is one of ASTA’s top priorities and this opportunity will let today’s travelers know they are never alone when planning a trip,” said ASTA CEO, Bill Maloney, CTC.  “We look forward to helping viewers explore the fascinating areas of green travel, the latest travel trends and so much more.”
About The Art of Living with Marilu Henner
The Art of Living with Marilu Henner is a preeminent lifestyle show, covering health, travel, dining, fashion, interior design and family life, among other topics.  The show is dedicated to keeping all members of the family well-informed, and airs on a variety of national and regional networks.  For more information, please visit www.watchartofliving.com.
About ASTA
ASTA’s (American Society of Travel Agents) mission is to facilitate the business of selling travel through effective representation, shared knowledge and the enhancement of professionalism. ASTA seeks a retail travel marketplace that is profitable, growing and a rewarding place to work, invest and do business.  For more information, visit www.asta.org.

September 5, 2009, Coral Springs, FL – The Art of Living with Marilu Henner has entered into a strategic partnership with the American Society of Travel Agents (ASTA) to expand education on the travel industry through quality television programming.  
As leaders in the educational television genre, The Art of Living is working with ASTA, the world’s largest association of travel professionals, to provide viewers across the country with expert-based information related to travel trends, corporate travel, leisure travel, and the industry’s latest development, green travel.  
“The industry is rapidly evolving as travel has become an everyday part of life, whether for a corporate meeting across the country or a family vacation to a nearby city,” said Jim Nicholas, Vice President of Production for The Art of Living.  “The opportunity to collaborate with a recognized leader in the field, and gain access to some of the leading experts in the industry, will help us to further educate and inform our viewers on important issues in the travel industry today.”  
“ASTA is pleased to be working with The Art of Living to promote the importance of travel agents. Education is one of ASTA’s top priorities and this opportunity will let today’s travelers know they are never alone when planning a trip,” said ASTA CEO, Bill Maloney, CTC.  “We look forward to helping viewers explore the fascinating areas of green travel, the latest travel trends and so much more.”
About The Art of Living with Marilu Henner
The Art of Living with Marilu Henner is a preeminent lifestyle show, covering health, travel, dining, fashion, interior design and family life, among other topics.  The show is dedicated to keeping all members of the family well-informed, and airs on a variety of national and regional networks.  For more information, please visit www.watchartofliving.com.
About ASTA
ASTA’s (American Society of Travel Agents) mission is to facilitate the business of selling travel through effective representation, shared knowledge and the enhancement of professionalism. ASTA seeks a retail travel marketplace that is profitable, growing and a rewarding place to work, invest and do business.  For more information, visit www.asta.org.

Tagged as: Agents, American, Enters, Living, Partnership, Society, Strategic, Travel