How Best to Promote Your Travel Site ( Or Any Other )

May 7, 2010 · 0 comments

in Green Travel

One of the largest and fastest growing industries on the Internet is the travel industry. We live on a big, beautiful planet and many folks the world over now have the financial means to travel around and see much of it for themselves. For both business and pleasure people are traveling more than ever.

There are so many worthwhile places for travelers to go to that even with big players with deep pockets involved in the Internet travel market in a major way the small travel operator, travel writer, or travel related website webmaster of modest means still has a tremendous number of markets to work with and to develop into profitable nitches.

The travel market is always hungry for “been there, done that” well written articles that provide detailed information about a travelers experiences, travel tips, how to get there, and things to see and do at out of the way locations of merit.

There is also a huge market for articles and web sites that feature well known travel spots but that approach the subject matter in a unique fresh way.

There are a lot of niches in even well developed markets that the well informed travel writer can explore to advantage. Perhaps it’s the discovery of a new restaurant offering excellent meals at reasonable prices in the middle of a well known travel destination like New York City. Or perhaps the writer stays in a newly redecorated hotel in Thailand that offers superior service, tasty Thai meals, and clean rooms at all of $15-$25 a night.

The personal experiences of the travel writer can compete very well with the big boys should that person wish to develop his/her own Internet travel service.

Of course, for any business to be successful it needs to be promoted. Even on the Internet advertising can become very expensive. The big dogs may be able to afford “branding” advertising and paying high bids for pay per click advertising but a small company or individual trying to develop a profitable Internet presence probably cannot.

So what is the best way to promote your Internet travel business or for that matter any Internet business without going crazy with SEO and high PPC charges?

As one who has worked full time on the Internet since 1998 and who has tried about everything to get more traffic to web pages I have a firm opinion. I can say without hestitation that it is by building high content web pages, writing articles related to the theme of your web pages, and then distributing the articles through services like Articlemarketer that provide links back to your website.

No kidding. The best most cost effective way is right in front of you.

I’ll save the reasons that article writing and distribution are so cost effective for my next article. Stay tuned.

David is an Internet business developer who works from Thailand. His newest project is Terrific Hotels
Cheap Flights information may be found at Travel Cheap Flights Finder.

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