Thomas Friedman 9: How to Redefine Green by Making the Word Disappear?

June 7, 2010 · 0 comments

in green transportation


www.eco-rescue.info http In the future, when we say car, should it automatically mean green car and when we say building, should it automatically mean green building? These are excerpts from Thomas Friedman, the multi-Pulitzer Prize winning New York Times columnist and author (Hot, Flat & Crowded), while speaking at Governor Schwarzeneggers Global Climate Summit 2 in Los Angeles, October 2, 2009. See book review & verbatim of excerpt below. Book Review From Barnes & Noble In his latest best-seller Hot, Flat & Crowded – Thomas Friedman, the influential New York Times Op-Ed columnist, presses his case that Green is the new Red, White, and Blue. Friedman argues that environmentalism isn’t just a survival imperative; it’s the best way to make America richer, more productive, and, not least, more secure. Spanning the globe, he presents case study after case study that shows that Green-oriented practices and technologies are the key to revitalizing our country and stabilizing an increasingly energy-starved world. Publishers Weekly Pulitzer Prize-winning New York Times columnist Thomas Friedman (The World Is Flat) covers familiar territory (the need for alternate energy, conservation measures, recycling, energy efficiency, etc.) as a build-up to his main thesis: the US market is the “most effective and prolific system for transformational innovation…. There is only one thing bigger than Mother Nature and that is Father Profit.” While he remains ostensibly a proponent of the

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